By Kathy Hosler
February 28, 2018
In 1909, Pascual Artero, a sheep shearer as well as knife sharpener in Barcelona, Spain, established the Artero Company. From the beginning, Pascual’s business specialized in as well as offered animal clipping equipment.
Today, siblings Edu as well as Alex, the fourth generation of the Artero family, operate the business. The Artero business distributes as well as manufactures tools, shears, dryers, grooming equipment, shampoo as well as coat care products for the pet industry. They are likewise a driving force in the beauty market in Spain. Artero products are distributed to more than 35 countries throughout the world.
For many years they have held Jornadas Artero, a yearly grooming show, in Barcelona, Spain. This spectacular worldwide event showcases grooming professionals from around the globe, sharing their proficiency in all phases of grooming.
Now, you can go to this ground–breaking event—and you don’t have to travel to Spain to experience it! mark your calendars for may 20th as well as 21st, 2018. The two–day grooming extravaganza, Artero Jornadas USA, will be taking location at the The Riverside EpiCenter (also understood as the Bronner center for the Performing Arts) in Atlanta, Georgia.
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“Artero Jornadas is the very first show of its kind in the United States,” states LuLu Rodriguez, NCMG (National licensed Master Groomer) as well as assistant show Coordinator. “We want to make the show experience more accessible to people throughout the world as well as enable them to take part in this interactive, one–of–a–kind event.”
“It’s all about education as well as linking with others in the industry,” states Edu Artero, co–owner of Artero. “These type of events bring professionalism to the stylists who attend, as well as raise the pet market as a whole.”
Touted as the ultimate academic experience, market professionals from around the world will be providing training as well as demos in their specialty field.
“This is a no stress event,” states Mr. Artero. “It is the perfect chance for stylists to ‘recharge their batteries’, as well as return to their salons with a new interest for their careers.”
The style of all–day seminars enables guests to relax as well as truly get into the learning. With the top groomers from around the world as presenters, you will be able to see exactly how grooming is done right here as well as in other countries. Additionally, guests will get in–depth direction on the latest styles as well as methods in the grooming industry.
“Guest holds take legal action against Zecco as well as Victor Rosado, together with fourteen market greats, have been invited to share their talents as well as understanding on the stage,” states Edu Artero. “The two days will be full of world renowned professionals providing information–packed talks as well as in–depth grooming demonstrations,”
GroomTeam USA will be among the very first set of presenters. With four tables on the stage, they will simultaneously be grooming the exact same breeds of dogs that they won the world championships with; Lindsey Dicken with a Bichon Frise, Victor Rosado with a Scottish Terrier, Mackensie Murphy with an American Cocker Spaniel, as well as Michelle Breen with a common Poodle. These 2017 world championship winners will be duplicating their winning grooms for all to see.
The latest in high tech audio visual devices will broadcast close–up views of the presenters as well as every detail of their presentations. Every attendee will enjoy excellent all–encompassing protection of all the presentations no matter where they sit. After each session, the speakers will be offered for concerns as well as there will be a bit meet–and–greet where you can chat as well as have your photo taken with them.
Attendees of the Artero Jornadas USA 2018 will be went into into a prize drawing for whatever from baskets of Artero products, to an all–inclusive 5 day trip to Madrid, Spain to experience the 2019 Artero Jornadas.
Pascual Artero established his business on difficult work, quality, as well as integrity. education was likewise of foremost importance to Pascual, as well as has ended up being an integral part of this family–owned business. Bringing professionals from around the globe to an event like Jornadas provides groomers the chance to discover from the best.
“Artero Jornadas USA will be educational, interactive, as well as fun for all attendees,” states Edu. “We are positive groomers will walk out with a renewed enthusiasm in addition to many tips as well as techniques of the trade to utilize in their salons.”
To get more info about Artero Jornadas USA, go to www.artero.com. There is a listing of all the speakers as well as demos, a total routine of events, as well as info on costs as well as seating. get in touch with your regional Artero supplier to get a discount rate code that will save you money on renull